soft_forms_campaign.fig
Properties
Soft Forms Campaign
A playful 3D campaign for a furniture studio’s first collection of modular seating.
Client
Pillow Studio
Year
2024
Role
Campaign design, 3D
Tools
Blender, Figma
Length
18 files
The brief
Launch a modular sofa without a single photo of a sofa.
What I made
A set of soft 3D forms in the collection’s colours, used across posters, social and the shop window, each one hinting at how the pieces fit together.